PALESTRA

BRANDING

Palestra Superfoods is the ideal place for Gen Z, who are looking for a rewarding experience: whether it's after a hard workout or just brunch with friends... they are the perfect option that gives them this experience, accompanied by healthy and delicious food. They specialize in Acai Bowls, Pitaya Bowls, Protein Shakes and Healthy Waffles, all prepared with fresh, natural and organic ingredients. 

Who said heallthy has to be boring? 

As part of our strategy for Palestra, we wanted to show the fun side of healthy food and break the stereotype that many people have of: healthy food = tasteless.

Palestra is much more than its fresh and natural products, it is the delicious feeling of tasting a bowl after a workout, the excitement of seeing your friends to go out to eat, the excuse to escape from the routine to treat yourself with something you like. All of this is Palestra and we made sure it was captured in its identity.